The Decision Framer
What’s the real business decision you need to make?
Turn a broad challenge into a clearly defined decision. Understand your options, what success looks like and what evidence you need before moving forward.
Free Tools · Explore
Better business decisions start with better questions.
Explore free resources to help you understand your business challenges, compare your options and decide what deserves your attention.
Founder Decision Style · Free quiz
Discover your Founder Decision Style.
Understand how you make decisions, where your strengths lie and what might be holding back your business.
Free AI prompt packs
Three prompt packs, ready to use.
The Opportunity Prioritiser
Which opportunity deserves your time and money?
Compare competing business opportunities, understand their risks and potential returns, and identify which deserves your resources.
The Profitability Explorer
What’s really affecting your profitability?
Explore the economics behind your business, uncover potential profitability challenges and identify changes worth investigating.
Free. Enter your email and we’ll send you the PDF; your download starts straight away too.
How to use
Put AI to work on your business decisions.
- 01
Download a prompt pack
Choose the pack that matches the question on your mind.
- 02
Copy the prompts into ChatGPT or Claude
Fill in the brackets with your own business context.
- 03
Explore the results and identify your next action
Use the one-page takeaway at the end of each pack.
AI responses depend on the information you provide and can be wrong. Check them carefully before making significant financial decisions; the packs are thinking aids, not verified financial, legal, accounting or tax advice.
When you need more than a starting point.
Free tools can help you explore your options. But when you’re facing an important decision involving real money, competing priorities or significant risk, personalised guidance can help you move forward with confidence.